ACCEPTANCE NOT AWARENESS • FOR THE CHILDREN • MISSION REINVESTED • USA MOVEMENT • EVERY CHILD BELONGS • 1 IN 36 • ACCEPTANCE NOT AWARENESS • FOR THE CHILDREN • MISSION REINVESTED • USA MOVEMENT • EVERY CHILD BELONGS • 1 IN 36 •
Autism Acceptance Movement

We are
bearish on
the idea
any child
is less than.

A movement rooted in love, built on acceptance.

These kids deserve more than a month. They deserve belonging — and a world that is built for them too.

WeBearish
WeBearish
What We Stand For

This is not a campaign.
This is a movement.

Acceptance

Not just awareness.

Knowing autism exists is not enough. Belonging, inclusion, and genuine understanding — that is the standard we hold.

Identity

Every child is whole.

Autistic children are not broken. They are not missing something. They are exactly who they are meant to be.

Action

We reinvest everything we make.

Every dollar we make goes back into building this — the store, the events, the community. We are not a charity. We are a brand with a mission.

The Road To Acceptance
1943
Kanner Describes Autism

Leo Kanner first describes autism as 'early infantile autism' — framed as a disorder, not a difference.

1944
Asperger's Work

Hans Asperger documents 'autistic psychopathy' in Vienna — his work suppressed for decades.

1980
DSM-III Recognition

Autism added to DSM-III as a distinct diagnosis, separating it from childhood schizophrenia.

1990
ADA Signed

Americans with Disabilities Act signed — a landmark for disability rights, but autism still widely misunderstood.

1994
Spectrum Widened

Asperger syndrome enters DSM-IV, acknowledging a broader spectrum of autistic experience.

2006
ASAN Founded

Autistic Self Advocacy Network founded by autistic people, for autistic people. Nothing about us without us.

2007
Awareness Day

UN designates April 2 as World Autism Awareness Day. The movement says: awareness is not enough.

2013
DSM-5 Unifies

DSM-5 consolidates autism diagnoses under one umbrella: Autism Spectrum Disorder.

2023
1 in 36

CDC reports 1 in 36 US children are autistic — up from 1 in 150 in 2000. The world must adapt.

Now
WeBearish

A movement rises. Not for awareness. For full acceptance, belonging, and a world built for every child.

The Distinction That Matters

There is a difference.

Awareness

Knowing it exists.

  • Puzzle pieces and blue lights
  • One month a year
  • Pity and charity framing
  • The world asking autistic people to mask
  • Campaigns that speak about, not to
Acceptance

Full belonging.

  • Identity honored year-round
  • Autistic voices leading the conversation
  • Environments built for everyone
  • Understanding differences as strengths
  • Every child seen, included, and celebrated

"Acceptance means belonging. Not despite who you are. Because of who you are."

The Reality

1 in 36 children are autistic.

They do not need fixing.
They need a world built for them too.

Source: CDC MMWR Surveillance Summary, March 2023 — Autism and Developmental Disabilities Monitoring Network, 11 Sites, United States (2020 data). cdc.gov

Autism is not a tragedy. Stigma is. Exclusion is. A world designed as if autistic people don't exist — that's the problem we're solving.

WeBearish exists because every autistic child deserves to feel like they belong — not despite who they are, but because of it. Everything we build, we build for them — and we pour everything we make back into building more.

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The Store

Shop The Movement

Every purchase builds the movement. Gear for the cause, made to last.

View All 24 Products
100% donated
Apparel
Bear Pride Tee
$24.99Shop
100% donated
Apparel
Acceptance Crew Hoodie
$44.99Shop
100% donated
Accessories
We Are Enough Mug
$18.99Shop
100% donated
Kids
Bear Cub Onesie
$19.99Shop
1 in 36
children in the US are autistic
178%
increase in diagnoses since 2000
100%
reinvested into the movement

Ready to stand
for the children?

Join the movement. Share it. Wear it. Live it. These kids deserve more than a campaign — they deserve a world built for them.

Get InvolvedShop the Cause
Every Child Belongs